Alcantara presents Pashma. New style proposed for creators of fashion.

September 2006Premiering at Milano Unica the material that ignites the creativity of the senses

A new player in the world of fashion springs forth from the constant effort of Alcantara S.p.A.’s R&D: Pashma, the material that opens new doors for fashion designers on constant lookout for new, creative inspiration. Pashma: an evocative name for a precious fabric that stirs emotion with its enveloping softness, and that offers an exclusive tactile delight with the finest cashmeres. A perfect mix of aesthetic endowments combined with extraordinarily practical characteristics, such as durability, long life, and easy maintenance. Pashma is the result of an extremely complex production process. Thanks to a fine blend of exceptionally soft fibers, the unique characteristics of Alcantara® combine with a variegated appearance, providing new effects to suit every type of personalization. Pashma is laid out in a complete spectrum of colors that go from the natural tones, to nuances of blue and grey, to the most vibrant shades. The wide array of colors is sure to meet every need and satisfy even the most sophisticated of tastes. Its unique characteristics and high level of versatility make Pashma an attractive partner for creative people in the world of fashion design. It is always ready to satisfy the changing needs of a contemporary lifestyle, and to meet the expectations of the modern buyer, who pays attention to aesthetic value, as well as comfort. With the creation of Pashma, Alcantara Spa answers its calling to innovation, and takes on the role of leading partner with all of the most design-oriented companies. Alcantara® at Milano Unica, September 12-15, Padiglione 5, stand G01 - G03