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News & Eventi

Alcantara S.p.A. and BMW Group Italy: entertaining in style at the 45th Genoa Boat Show


October 2005With almost 1600 exhibitors and over 2000 boats- from tiny vessels to 45-metre superyachts - an unparalleled range of products, and an overall total of 320 thousand visitors

With almost 1600 exhibitors and over 2000 boats- from tiny vessels to 45-metre superyachts - an unparalleled range of products, and an overall total of 320 thousand visitors, the 45th International Boat Show came to a close in Genoa, after once again proving a landmark event for the international boat industry and for all pleasure craft owners.Super Yacht Lounge.The first in a series of events that the two companies hope to develop together over the next year, the Super Yacht Lounge was set up in a 200 m² area located near thenew dock where the superyachts on display at the Boat Show are moored starting this year.In this exclusive space, a "voyage through tastes and aromas" was organised, divided into nine extremely advanced explorations of food and wine.An exclusive island of relaxation designed to appeal to all the senses, where Alcantara® played a leading role, allowing visitors to journey through fragrance and flavour while comfortably seated on Alcantara® upholstery.
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Alcantara S.p.A. and BMW Group Italy:  entertaining in style at the 45th Genoa Boat Show




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